easyPRO Cyber: Don’t let cyber attacks paralyse your retail business any longer

Cyber attacks are no longer a distant threat reserved for major institutions. They now affect all businesses, from small boutiques to major retail chains, directly threatening data security and customers’ confidence. Cyber security has become vital: a retail business is nowadays 21 times more exposed to a cyber attack than to a fire. The consequences are immediate and severe: paralysis of activity, blocking sales, colossal financial losses (several tens of thousands of euros) and regulatory sanctions. The question is no longer whether we will be attacked, but when.

Any hole in your cyber security is exploited by cyber criminals, often through human error or weak passwords. However, in a commercial organisation, blocked access to stock management, quotes, invoices or customer data is enough to bring your activity to an abrupt halt. In addition to the cost, estimated at an average of € 60,000 per cyber attack, the trusting relationship that you have built up with your customers is also weakened.

In the face of this increased threat, a simple response is no longer adequate. You have to adopt a structured strategy, based on three essential pillars and implemented concretely by the easyPRO Cyber solution: Anticipate, Respond and Repair.

1. Anticipate: Proactive prevention

The easyPRO Cyber approach begins way before an incident occurs. It starts with a free cyber security scan, which gives you a precise score for the level of vulnerability of your organisation. This diagnosis allows you to identify weaknesses before they can be exploited, thus significantly reducing the risk of attack.

Thanks to the Dattak Defense platform, the insured party benefits from continuous surveillance and real-time alerts to detect anomalies, a useful addition to your usual IT service providers. The approach also includes advanced audits and simulated phishing campaigns, designed by experts, to raise your employees’ awareness of human errors, which are often the main cause of intrusions. 

2. Respond: Immediate intervention 24/7 

When an incident occurs, every minute counts. easyPRO Cyber is supported by its partnership with Dattak to mobilise more than 50 specialists (cyber, legal and crisis management experts) who can intervene 24/7. The response time is under 2 minutes. This responsiveness allows you to contain the attack, to secure your systems and to manage crisis communication so that you can preserve your organisation’s reputation. The support also covers regulatory notifications and the associated costs, ensuring comprehensive assistance when dealing with events such as email fraud, cyber extortion or a data breach.

3. Repair: Financial protection and continuity

The solution reimburses any losses suffered, allowing you to deal with the consequences of the attack more calmly. Cover includes:

• Restoration of your systems and data.

• Operating losses calculated based on the peak of your activity (and not the usual average), vital for high-demand periods.

• Ransom negotiation costs in the event of cyber extortion.

• Legal defence costs and related procedures if a third party (patient, partner) is impacted.

Furthermore, easyPRO Cyber offers you the freedom to retain your trusted service provider in the event of an incident. Their fees will be paid once the quotes have been validated, allowing you to work with an IT expert you already know, while benefiting from insurance protection.

To illustrate the importance of this protection, let’s examine a real situation that any retail business could face, whether you’re a service station, a supermarket or a wholesaler.

Retail business case: Ransomware attack and interruption of activity

A retail business was the victim of an attack through a fraudulent (phishing) email. The criminals encrypted the entire operating system, paralysing access to stock, preventing invoicing and blocking access to the till. A ransom demand was made.

With easyPRO Cyber, this damage would have been covered up to €12,520:

• €720 for emergency assistance and management of the incident.
• €1,800 for the IT experts’ work to identify the breach.
• €10,000 for restoration of the IT system and data.

This cover would have guaranteed continuity of sales and protection of the business’ reputation. Furthermore, the cost of notifying the authorities and of notifying anyone affected by the theft of personal data would be covered, thus avoiding heavy administrative costs.

It’s time to move on from reaction to prevention. easyPRO Cyber is the solution that connects prevention, expert support and comprehensive cover in the event of an incident. It allows you to anticipate threats, secure your systems and guarantee continuity of your activity with complete peace of mind.

The first step is free and simple:  request your cyber security scan to assess your vulnerabilities now.

By acting now, you can not only protect your data but, above all, your customers’ trust and the sustainability of your business.